Archive for the ‘Esprit’ Category

Esprit Spring-Summer 2011 campaign

The brand Esprit always fresh, youthful style, come a few months to the summer season and in full sales campaign presents a preview of the spring-summer collection 2011.

The spirit of youth and friendship is transmitted through the models chosen for the campaign, including the Australian Jessica Hart. Jessica has appeared on the cover of Sports Illustrated Swim Edition in 2009, as well as on the cover of Vogue Australia. China also Shu Pei model is emerging as one of the new faces of the season.

Esprit casual line defines their lifestyle full of enthusiasm for life, with a look relaxed and tasteful. The location of the shooting on the campus of UCLA, was the perfect setting to showcase the new collection inspired by the American style of the 1970 combined with influences from the decade of 1950 to produce a new kind of contemporary style.